Social media is rampant and here to stay. You already get this. You understand that marketing on social media is a big part of building your brand and finding new customers. There are thousands of articles titled things like “Social Media is Here to Stay” and “Why Your Company Needs an Online
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Create a Winning Strategy with Happy Employees
In today’s job market, companies are having to take extra steps to stay ahead of their competition. Prospective employees have more options than ever and are often already employed. Now more than ever, employees are valuing jobs that support their ability to lead a healthy lifestyle. The Randstad 2019 employer
Produce, Post, Reuse: The Content Lifecycle
I’m sure you’ve heard the advice promoting the use of blogging to boost your company’s online presence and increase SEO and brand authority. And yes, blogging is great for all of these purposes. There’s one problem, though. Businesses invariably offer this excuse when they consider blogging: “We don’t have the
How Coaching Can Save Your Team
Employee engagement and retention are (or should be) top of mind for company leadership and HR teams. Having an engaged workforce means a stronger, more productive company. Unfortunately, only 34% of employees report being fully engaged in their workplace. That said, companies have been spending a lot on this problem.
HR’s Secret Weapon: Marketing Communications
If you were asked what HR’s job is, I’m sure you’d come up with a list of answers. Keeping the company in compliance, managing workplace risk, providing resources and support to employees, payroll, hiring top talent, maintaining a positive company culture… the list goes on and on. But what ties
How (NOT) to Deal With Workplace Conflict
Interpersonal conflict is something every workplace has to deal with at some point. When people work in close quarters, there is bound to be some type of friction that comes to the surface and needs to be dealt with. Sometimes the people in the conflict are able to work it
Paying Overtime: No Buts About it
If your employees are willing to go the extra mile, you’ll want to make sure they are rewarded accordingly. Doing so could mean dishing out individual or group recognition, special bonuses, or other creative on–the–job perks. That said, if going the extra mile means your team is working overtime, creativity may not be an option. If you have employees who are overtime eligible, you’ll have
If Your Company isn’t Using Video, it’s Time to Hit Record
There’s no doubt, communication and marketing have been constantly changing and evolving since the creation of the internet, and it can be hard to keep up. But one thing is for certain, the popularity of video content is on the rise and it isn’t going to slow down. To be
HR PSA: Sometimes it’s Not Your Problem
You got into HR because you genuinely like helping people. You care about other people’s wellbeing and you see the value in building systems that are mutually beneficial for both individuals and companies. You take pride in being able to listen, empathize, and help people deal with problems. But being a people
A Simple Guide to Employee Background Checks
Employee background checks can be an important part of the hiring process. Not only do they help you hire the right people, they also play a role in reducing organizational risk and keeping your workplace safe. There are many kinds of background checks available and many rules for conducting them correctly. If you’re looking to add